Great. I sent an e-mail to support because my confirmation e-mail said the purchase "needed to be reviewed", but after doing so, I realized that there was a button on the dashboard that said "activate this game" or something like that and got my key right away.
Dumb me :P
Thank you! I'll be getting another copy for my wife later today!

@maxold90
Yes, you will have access to the Hazmat Gear Set as you played during Beta.

@Chilling Camera
That'll work just fine for you. No locks are applied to the codes.

@Razerys
The Season Pass will be available at Gamesplanet from March 8th

Is possible buy a separate Season pass ?

Can I activate the key in Australia ?

Started Pre-loading, though I played both close beta and open beta, so I hope that I will got my hazmat suit at launch.

Made an account and bought two copies. Received them both within a couple of minutes. Will likely be shopping here again; good stuff :D

Bought it, entered the two codes, started preloading... and all that within a few seconds, perfect. :)